Home All Articles Nanyo Uwajima Event 【Unmissable】The Excitement of Ushioni Festival and Bullfighting! Complete Guide to Uwajima City's July Summer Events
【Unmissable】The Excitement of Ushioni Festival and Bullfighting! Complete Guide to Uwajima City's July Summer Events
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【Unmissable】The Excitement of Ushioni Festival and Bullfighting! Complete Guide to Uwajima City's July Summer Events

04.10.2026
📅 Event Calendar (Uwajima Area)
Early July
Yoshida Town Summer Festival
📅 Early July annually
Yoshida Town Higashikoji ~ Sakuracho
Summer Festival
7/22〜24
Warei Grand Festival & Uwajima Ushioni Festival
📅 Annually from July 22nd to 24th (fixed)
Throughout the city (Kisaiya Road, Sukagawa River, etc.)
Uwajima's Biggest
7/23
Regular Bullfighting Tournament: Warei Grand Festival Venue
📅 Annually on July 23rd (fixed)
Uwajima City Bullfighting Ring
Held Concurrently with the Festival
🎊
Summer Festival
Yoshida Town Summer Festival
A major summer festival where the main street of the former Yoshida Domain castle town becomes a pedestrian paradise. With diverse activities for all ages to enjoy from morning till night, you can also savor Yoshida's unique citrus gourmet foods.
📅 Early July annually 📍 Yoshida Town Higashikoji ~ Sakuracho ↗ View Route on Google Maps
🐂
Large Festival & Fireworks
Warei Grand Festival & Uwajima Ushioni Festival
🎆 Uwajima's Biggest Event where Sea, Light, and Sound Compete! One of Shikoku's Premier Summer Festivals Three days when Uwajima gets its hottest. Featuring the "Gaiya Carnival" by young people, offshore fireworks lighting up the harbor, and numerous "Ushioni Parades" marching through the streets!
The "Hashirikomi" (running in) on the evening of the final day is a powerful climax where young people carrying torches and portable shrines (mikoshi) surge into the Sukagawa River.
📅 Annually from July 22nd to 24th (fixed) 📍 Throughout the city (Kisaiya Road, Sukagawa River, etc.) 🌐 Visit Official Website ↗ View Route on Google Maps
🐂
Tradition・Bullfighting
Regular Bullfighting Tournament: Warei Grand Festival Venue
A special tournament held during the "Uwajima Ushioni Festival." The festival's excitement surges, making the bullfighting even more thrilling.
📅 Annually on July 23rd (fixed) 📍 Uwajima City Bullfighting Ring 🌐 Visit Official Website ↗ View Route on Google Maps
📝 Information is current as of writing. Dates, contents, and fees are subject to change. Please check the official website before visiting.

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