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Summer in Full Swing! Saturday Night Market and Sea Breeze in the Shopping Street. Yawatahama City July Summer Festival & Leisure Guide

Yawatahama's summer is in full swing! We introduce everything from the lively 'Saturday Night Market' in the arcade shopping street, beloved by locals, to summer seaside leisure and information on summer festivals held in various districts. With a map that clearly shows destinations, we support your smart and cool summer night travel.

Apr 10, 2026

Event

Akihama Beach Opening and Summer Festival! Seiyo City's July Seaside Leisure & Outing Guide

Seiyo's summer begins! We'll introduce you to information on the beach opening and marine sports in the beautiful white sand beach area of Akihama, as well as the lively summer festivals held in various districts. With a map to easily find your destination, we support your smart and cool summer travel, enjoying both the sea and the mountains.

Apr 10, 2026

Event

Seeking coolness in Riverside Little Kyoto. Ozu City's July Cormorant Fishing and River Play Events

Summer is in full swing! We've picked out cormorant fishing to enjoy while feeling the cool breeze over the Hiji River, river activities in the clear stream, and summer holiday events bustling with families. With a map showing the locations at a glance, we support your trip to Ozu to smartly and coolly enjoy the hot summer.

Apr 10, 2026

Event

【Unmissable】The Excitement of Ushioni Festival and Bullfighting! Complete Guide to Uwajima City's July Summer Events

July, when Uwajima burns hottest all year! The spectacular 'Warei Taisai & Uwajima Ushioni Festival,' featuring giant Ushioni parading and charging into the river, and the 'Uwajima Bullfighting (Warei Taisai Venue)' held on the 23rd, are must-sees. This is a complete guide to summer's grand events, including a special map to easily locate the venues!

Apr 10, 2026

Nanyo

Summer events in Ehime! Discover Matsuyama Saturday Night Market, beach openings, fireworks, and Tanabata festivals. Packed with weekend date and market ideas perfect for yukata strolls.